tullamore D.E.W.

While the world continues to get crazier by the minute, it’s hard to find something to help ground it all and keep the sanity.

So with the 192-year-old, small-town authentic Irish whiskey ‘Tully’, we set out to lament the craziness of the world–along with our simple solution–in the most authentically Irish way possible: an Irish drinking song.

Client: Tullamore D.E.W.